Tonight, I’d like to offer a brief thought experiment:
Attention economics is a way of managing information, such that the scarce commodity of human attention remains on a company’s offerings. Basically, human attention in itself is limited. In this world’s increasingly connected world, this attention span becomes the single biggest limiting factor in what can be consumed.
This has flowed from marketing into even such disconnected areas as web and software design (See: The Three Click Rule). I’ve spoken on this topic before in the past, and I’ve given my two cents on how the anime industry needs to tap this intangible marketplace.
Tonight, I’d like to ask opinions of you, dear reader. What are your thoughts on the attention market? How do you see the industry adapting to find their ways to keep customers’ eyes and minds on their products? Will they adapt? If not, why do you say this? How do you see the attention-centric society shaping how we see the industry as a whole?
These are more esoteric questions, indeed. However, I do look forward to seeing your opinions on the matter.
