Randomness Ensues

Hatsune Miku Gets Official Cocoa Car Variant From Daihatsu


http://youtu.be/OrWfV88qNZg

The world’s hottest virtual idol now has an official car!

Calm down, it’s nowhere near as sleek as you’d expect.

In August, Daihatsu Motor Co. announced that they will release a special regional variant of their Cocoa, exclusive to the Hokkaido region of Japan. The car features an ice-blue color scheme, and various emblems that feature the now-famous “Snow Miku” ice sculpture. The roof rail has “SNOW MIKU” engraved in it, the gas lid uses a full-color Snow Miku emblem, and the interior is coordinated to match Snow Miku’s wintry theme.

The car itself is an officially licensed product, fully endorsed by Crypton Future Media.

For the uninitiated, “Snow Miku” is the official name given to the ice sculpture that appears at the Sapporo Snow Festival every year. It’s a bit of an attraction, that’s led to the creation of fan art, and full-on official toys.

The Sapporo Snow MIku sculpture from 2013.  Photo Credit: Hachima Kikō
The Sapporo Snow Miku sculpture from 2013.

That said, the car certainly isn’t as slick as one would expect from a virtual idol that’s seen as a very symbol of style. Given that we’ve seen Hatsune Miku on everything from sports cars to race cars, one can’t help but feel this is an odd juxtaposition of styles, for sure.

Of course, we said the same thing about Toyota and their ad campaign, so definitely take the thought with a grain of salt.

About the author

Samantha Ferreira

Samantha Ferreira is Anime Herald’s founder and editor-in-chief. A Rhode Island native, Samantha has been an anime fan since 1992, and an active member of the anime press since 2002, when she began working as a reviewer for Anime Dream. She launched Anime Herald in 2010, and continues to oversee its operations to this day. Outside of journalism, Samantha actively studies the history of the North American anime fandom and industry, with a particular focus on the 2000s anime boom and bust. She’s a huge fan of all things Sakura Wars, and maintains series fansite Combat Revue Review when she has free time available. When not in the Anime Herald Discord, Samantha can typically be found on Bluesky.

Anime Herald

Support Anime Herald

Anime Herald is brought to you through our Patrons and Ko-fi supporters. Consider backing us for as little as $1 a month to help us keep the site ad-free and pay a fair rate to our writers.

Patrons and backers can access several benefits, including Early Article Access, our members-only Discord, and the ability to suggest articles for our team to write on your behalf.



Latest Posts