The party’s ready to pop wide open. All that’s left is to promote it!

Earlier today, the official BanG Dream! anime website updated with a new TV spot. The minute-long advert features opening theme Tokimeki Experience! as a background track.

BanG Dream! will hit Japanese TV on January 21.

BanG Dream! first entered the world as a manga series in the pages of Monthly Bushiroad magazine. The ongoing series, which is being handled by Kou Nakamura, kicked off in the January 8, 2015 issue.

Poppin’ Party made its début as a band on Apri l8, 2015 in a one-song performance. The group’s first formal single, Yes! BanG_Dream! hit Japanese retailers on February 24.

The cast members for franchise group Poppin’ Party include:

  • Kasumi Toyama (Vocals, Guitar): Aimi
  • Tae Hanazono (Lead Guitar): Sae Ootsuka
  • Rimi Ushigome (Bass): Rimi Nishimoto
  • Saya Yamabuki (Drums): Ayaka Oohashi
  • Arisa Ichigaya (Keyboard): Ayasa Itou

Atsushi Ootsuki (To Love Ru: Darkness, Wagnaria!!2) will helm the anime series at studio Issen and Xebec, with Matsuko Nita providing character designs. Yuniko Ayana (Hello!! KINMOZA, Girls Beyond the Wasteland) is in charge of series composition.

Poppin’ Party will perform opening theme Tokimeki Experience!, as well as closing song Kirakira da toka Yume da toka ~Sing Girls~ (It’s Shining and It’s a Dream ~Sing Girls~).

Other confirmed crew members include:

  • Original Story: Kou Nakamura
  • Original Character Design: Hitowa
  • Music Production: Noriyasu Agematsu & Junpei Fujita

Sentai Filmworks announced that they licensed BanG Dream! last month. They describe the show as:

When she was a child, Kasumi Toyama (played by Poppin’ Party’s lead singer, Aimi) felt a heart-pounding thrill every time she gazed at the stars, and she’s been looking without success for something that could inspire the same feeling ever since. One day, she comes across a star-shaped guitar in a rundown pawnshop and, for the first time, discovers the thrill she’s been searching for. Kasumi becomes determined to form an all-girl band, and her search leads her to four like-minded souls: Saya, Arisa, Rimi, and Tae (all brought to life by the members of Poppin’ Party). Does this band have what it takes to make their dreams of stardom come true?

Source: Twitter (bang_dream_info)