Interest

ADV Films’ Website Domain Officially Expires


Pour one out, old-school fans. It’s time to say goodbye to another part of our history.

Recently, the official ADV Films website finally went down for good. The site has been picked up and squatted upon by Perfect Privacy LLC, who are using the domain to serve ads.

For many, ADV Films has been pretty much a non-factor in the industry, having closed their doors in 2009 for most intents and purposes. A combination of over-expansions and troubles with Japanese licensing partner Sojitz Corporation forced the publisher to dissolve. ADV’s dissolution saw numerous smaller entities make their entry to the market, including:

  • SXION 23, LLC (Section23 Films)
  • Sentai Filmworks
  • Maiden Japan
  • Kraken Licensing
  • Unio Mystica Holdings (Switchblade Pictures)
  • Valkyrie Media Partners
  • Seraphim Studios
  • AEsir Holdings

ADV’s name has popped up in scattered stories since then, mostly related to lawsuits. Overall, though, AD Vision primarily stayed in the shadows.

A couple of years ago, it did seem as if ADV was ready to return from the dead. In early 2015, the official ADV Films website relaunched with a new logo and a spiffy (if baffling) random number cycling counter.

AD Vision does still hold the extended rights to numerous titles today, though, and several titles have been released through Aesir Holdings. Still, there are numerous titles held by AD Vision haven’t been re-released under Aesir’s banner yet.

For now, though this is an odd footnote in history, it’s definitely a bittersweet one. ADV was a company that had been there for many fans’ earliest days, and they were a driving force in the early expansion of the market in North America. So, for now, let’s take a moment to think back on the good times, and to always do it now.

Source: Fandom Post (Thanks to L.B. Bryant for the tip!)

About the author

Samantha Ferreira

Samantha Ferreira is Anime Herald’s founder and editor-in-chief. A Rhode Island native, Samantha has been an anime fan since 1992, and an active member of the anime press since 2002, when she began working as a reviewer for Anime Dream. She launched Anime Herald in 2010, and continues to oversee its operations to this day. Outside of journalism, Samantha actively studies the history of the North American anime fandom and industry, with a particular focus on the 2000s anime boom and bust. She’s a huge fan of all things Sakura Wars, and maintains series fansite Combat Revue Review when she has free time available. When not in the Anime Herald Discord, Samantha can typically be found on Bluesky.

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